Almost every aquatics industry professional has likely heard stories about the use of enzymes in water maintenance and for solving water quality problems. Many have also probably asked themselves along the way what, exactly, are enzymes? In performing a quick Google search on the word itself, one would likely come across the following Wikipedia answer: Enzymes are large biological molecules … Read More
Best Practices for Troubleshooting and Repairing Gas Pool Heaters
When a pool heater stops working, homeowners, understandably, get a little cranky. They spent good money on their pool and want to be able to use it the way they envisioned—with water at a comfortable temperature. Today’s pool heaters are generally pretty reliable, but they definitely have components that occasionally need to be replaced—perhaps more so than other pool equipment. … Read More
Mind the Gap When It Comes to Connecting with Customers
Demographics, or the study of human populations, are an important tool that helps businesses understand the impact different generations have on the economy—how sales and spending have been affected in the past and what is in store for the future of service in this industry. Shifts in demographics and the characteristics of those populations have a profound effect on how … Read More
Consumers Are Attracted to Businesses and Products with Sustainability at the Forefront
How businesses choose to revolutionize their operations to meet the demands of the consumer will ultimately determine their future. Practicing sustainability can help revitalize a business, but first it must be understood, and embraced. Consumers have changed their buying habits over the past few years. Now they are looking for ways in which to modify their lifestyles yet still enjoy … Read More