Small Businesses Need an Online and an Offline Marketing Strategy

Small Businesses Need an Online and an Offline Marketing Strategy

When I had a cold calling job, I spoke to hundreds of business owners, ranging from plumbers to hair stylists. While the majority of entrepreneurs had a handle on their craft, they had no idea how to market their businesses. Most of them were still using ancient tactics, such as advertising on billboards and wishful thinking. They would think to … Read More