Managing Online Lead Generation

When it comes to a company’s website, high-quality and productive leads that turn into profitable, first-rate customers are all that really matter.

Pool and spa businesses need leads—lots of them. It is no secret leads are the source of new customers. And with the explosion of the Internet over the past decade, online sources have become a primary starting point for finding new leads. However, it is not easy. In fact, figuring out online lead generation can be confusing, time-consuming, and expensive. … Read More

Managing Service Truck Stock

Starting a service truck inventory plan involves stripping the truck down and restocking it, counting every single piece in the process.

Inventory tracking is one of the most complex and vexing issues for pool and spa/hot tub retailers and service companies. Virtually everything that happens in a business conspires to degrade inventory accuracy. Service employees forget to write things down, sales staff give items away, operations people are bogged down and no one is tracking warranties… the list goes on. However, … Read More

Equipment Troubleshooting Tips for Service Professionals and Retailers

Industry professionals and retailers should know what to do when faced with a problematic pool cleaner.

Today, automatic and robotic pool cleaners are not only a convenient maintenance accessory for pool owners, but are also a great tool for industry professionals when incorporated into their service routine. That said, with so many of these products in the market, not only do industry professionals need to be well-versed in troubleshooting any number of complications they might face, … Read More

Today’s High-Tech Controls Now Go Beyond the Pool

Pool automation systems have evolved in the past three years to go beyond the pool, giving homeowner’s the power to orchestrate their entire backyard.

The pool industry is entering an era of unprecedented innovation and evolution. With the advancement in microprocessors, data memory, touch screens, and other electronic components, automation is not only becoming more mainstream and more affordable, but equipment manufacturers are also starting to keep up with the innovation curve. That said, pool automation systems have evolved in the past three years … Read More