Increased Web Traffic and Conversions Equals Greater Profits

How a website ranks in a search engine will have a huge effect on how potential customers are able to find a business and its products and/or services.

Right this moment, potential pool and hot tub service clients are looking for contractors online. With this in mind, business owners should investigate whether their company’s website is being found by search engines, as an increasing number of customers are spending more and more time vetting companies and their services online. That said, consider the following: 
75 percent of people … Read More

Understanding the Differences Between Pool and Hot Tub Water Quality

Despite some long-held beliefs, a hot tub is not simply a small pool. There are major differences between the chemistry of these aquatic environments that are unique enough to warrant a separate discussion. For service technicians, understanding these differences and knowing how to alter a testing and treatment regimen geared for pools to one suited for hot tubs is critical … Read More

How to Install an Energy-Efficient Pool Circulation System

Correct plumbing design, pump selection, and optimal flow rates are extremely important to ensure proper flow in a pool system.

It is the pool builder’s job to make the client happy and to help them realize their dreams of having a backyard oasis, which is an important aspect of pool construction. However, the most important part of pool installation is what is below the ground and how it affects the look and functionality of the final product. Correct plumbing design, … Read More

How to Improve Energy Efficiency in a Pool System

Properly sized plumbing and equipment will go a long way in keeping pool water clean and clear, as well as ensuring the system runs efficiently.

The ability to achieve proper water quality in a pool is a function of correct water chemistry values combined with an appropriately sized filtration system. If either one of these variables are lacking, the end result will be an increased difficulty in maintaining water clarity. Water chemistry, being a more interactive subject matter, is the first factor to look at … Read More